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Workbook - Session Seven

ou may be launching your first or your tenth enterprise, it doesn’t really matter. Spotting opportunity in the market and getting traction isn’t simply a “matter-of-fact”. It’s a matter of calculated fear and cash flow. And, if that isn’t enough, you might get a single caustic client that ‘has it in for you’! Reputation damage isn’t what you had in mind by the ‘satisfaction guaranteed’ policy. Ok, some people really are NUTS, so now what? That’s just one of the issues we’ll look at in this session.

	Topic Shortcuts

Session Seven: Topic Features Opportunities Thomas Edison said; “Most people miss opportunity because it’s dressed in overalls and looks like work.” Good opportunities are all around – it’s the great one’s that are tough to spot. Why? Performance In school, you get grades. In business, you get an accounts receivable ledger. I’d rather have the grades! It’s not enough to earn the money, you may have to work at collecting it. Stress is certain, profit isn’t. Balance this with marriage, and you have a peek on this topic. Outcomes Entrepreneurs can usually measure success at the bank. Social Entrepreneurs measure it in other terms. How do you spot and fix outcomes that will take you down – before it’s too late? Great question.

Workbook - Session Seven

Session Seven: Topic Features

Opportunities

Thomas Edison said; “Most people miss opportunity because it’s dressed in overalls and looks like work.” Good opportunities are all around – it’s the great one’s that are tough to spot. Why?

Performance

In school, you get grades. In business, you get an accounts receivable ledger. I’d rather have the grades! It’s not enough to earn the money, you may have to work at collecting it. Stress is certain, profit isn’t. Balance this with marriage, and you have a peek on this topic.

Outcomes

Entrepreneurs can usually measure success at the bank. Social Entrepreneurs measure it in other terms. How do you spot and fix outcomes that will take you down – before it’s too late? Great question.